AUSTRALIA’S SOUTH WEST

Australia’s South West is the peak tourism body representing the South West region of Western Australia, which stretches from Bunbury Geographe to the Great Southern, including the regions of Margaret River and Southern Forests and Valleys.

Working collaboratively with Tourism Western Australia, regional partners, and our network of passionate tourism operators, our role in destination management is to drive growth of the visitor economy through innovative marketing, sustainable destination development, and industry engagement.

Our vision is for Australia’s South West to be a leading, prosperous, and sustainable tourism destination.